Positivity Party Radio with Nicole Isler: Doing Business "The Human Way" with Nikki Groom

Nikki Groom, copywriter, brand strategist, and marketing expert for leaders and entrepreneurs who want to build a profitable business while making the world a better place. She is also a British expat, motivational speaker, and founder of The 100 Stories Worth Telling Project.

If you’re wondering what it’s all about, first and foremost, it’s about women. That’s not to say that men don’t have stories that are as compelling or should be shared from every rooftop, it’s just that historically womenkind have found themselves without a voice—particularly when it comes to the business arena.

That’s changing, now. According to Forbes, women start companies at 1.5 times the average rate and women-owned businesses now account for $2.5 trillion in sales in the United States alone.

Put simply: Female entrepreneurs are a force to be reckoned with and we can’t be ignored for much longer. 

Her company, The F Factor (“F” stands for “Female”), is supporting that shift as it happens.

Join us to hear more about the stories of women business owners and entrepreneurs this project highlights. Movement makers, change agents, thought leaders, and visionaries from all over the world who are passionate about making a difference and helping people because they genuinely care.

Nikki calls this doing business "The Human Way".

In other words, it’s about being bigger than the bottom line, staying true to who you are, aligning your business around your values, and marketing with purpose. And it’s about showing compassion, building relationships, and (whenever possible) giving back.

The women of The #100StoriesWorthTelling get that. They live that. And Nikki is giving them a platform to share their stories.

They’ve turned adversity to their advantage. Taken leap of faith after leap of faith and watched their wildest dreams come true. They’ve remained resilient, no matter what—sometimes in the face of overwhelming grief or crippling self-doubt or terrifying abuse—and figured out a way to reclaim their power, carve out their own path, and live life on their own terms.

Tune in to hear more about Nikki Groom and her #100StoriesWorthTelling project.

Episode giveaways:

• Download Nikki's free story guide "The Story Effect" from her website.